6. Make the format Form-Friendly: A mistake many business owners make is to put the form they want potential customers to fill out at the bottom of the landing page, but you want the form “above the fold” so viewers see it immediately. Don’t make them hunt. They won’t bother and it’s a sad way to lose a potential customer. Make the form visually appealing, but remember – the shorter the better.
Mark Birnbaum has always aimed for the top and this is what forced him to launch and manage a nightclub spread over 22,000 square feet at Ithaca College. He admirably completed that responsibility and four years later, he made another big move in his career by opening a consultancy business. With this step, he successfully opened the Lobby nightclub, which later on became a milestone in his career.
What To Put On A Business Card
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